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Greetings

Building on the successful inaugural Global City Tourism Summit held last year, Busan is honored to once again welcome representatives of the world's leading tourism cities, government officials, and tourism experts from around the globe.

The 2nd Global City Tourism Summit, held under the theme "Local Tourism; Connecting Urban Economies and Tourism Innovation," serves as a platform for international collaboration to explore how local tourism can revitalize urban economies and drive innovation in the tourism industry.

As a global hub city and an international tourism destination, Busan remains committed to strengthening partnerships with cities around the world and taking the lead in creating a sustainable future where cities and local communities grow together through tourism.

I hope that the 2nd Global City Tourism Summit will serve as a meaningful opportunity for cities worldwide to exchange ideas, inspire new perspectives, and foster innovative partnerships. Thank you all for joining us in Busan, and I wish you a rewarding and memorable experience.

CHUN Jae-soo
Mayor of Busan Metropolitan City

It is my great pleasure to welcome representatives of city governments, tourism organizations, international organizations, academia, industry, and communities from around the world to the 2nd Global City Tourism Summit.

The Tourism Promotion Organization for Global Cities (TPO) is a city-led international organization committed to advancing a sustainable future for urban tourism through cooperation and partnership among cities worldwide. Today, tourism does more than enhance urban competitiveness and revitalize local economies. It connects people, cultures, and cities, while creating new opportunities for inclusive and sustainable development.

TPO has adopted “Good Tourism for a Better World” as its guiding vision. Through this vision, we seek to promote a model of tourism in which visitors, local communities, cities, and the natural environment can prosper together. We believe that tourism can become a meaningful driver of sustainable urban development when its benefits are shared throughout the local community.

This year’s Summit is held under the theme, “Local Tourism: Connecting Urban Economies and Tourism Innovation.” It will provide a platform for cities around the world to share successful policies and innovative practices, while exploring how local tourism can bring new vitality to urban economies and support sustainable growth.

TPO will continue to place the values of Good Tourism at the heart of its work by strengthening trust and cooperation among cities and advancing practical approaches to sustainable urban tourism. Through our collective efforts, we aim to build cities where tourism contributes not only to economic development, but also to the well-being of communities and the quality of urban life.

I hope this Summit will serve as a meaningful occasion for sharing the experiences and visions of cities worldwide, fostering new partnerships, and identifying new directions for the future of urban tourism.

Kang Da-eun
Secretary General, Tourism Promotion Organization for Global Cities

It is my great pleasure to welcome you to the 2nd Global City Tourism Summit in Busan.

As the official tourism organization representing this vibrant city, we are delighted to highlight Busan’s unique cultural assets, local attractions, and innovative tourism initiatives. We hope participants will gain both professional insights from the Summit and firsthand experience of Busan’s authentic local charm.

May this Summit inspire new ideas, deepen international cooperation, and contribute to more sustainable and inclusive tourism practices worldwide. We wish you a memorable stay in Busan and a successful Summit.

Lee Jung-sil
President, Busan Tourism Organization